Hong Leong Bank Pay&Save Video

This animated explainer video was created to introduce and promote Hong Leong Bank’s revamped Pay&Save campaign. Designed to be both informative and visually appealing, the animation breaks down complex financial benefits—such as cashback rewards, bonus interest, and seamless online spending into easy-to-understand visuals and relatable scenarios.

Using a friendly tone, vibrant illustrations, and smooth transitions, the video captures attention while clearly communicating how customers can maximize their savings and rewards. The result is a concise and effective marketing tool that enhances customer understanding and engagement with the Pay&Save product.